New TRYO App Will Revolutionize How People Shop Online

TRYO is the first multi-brand, multi-category virtual try-on experience that puts the entire shopping journey in the palm of your hand.

NEW YORK, NY / ACCESSWIRE / November 14, 2022 / TRYO is the first multi-brand, multi-category virtual try-on experience that puts the entire shopping journey in the palm of your hand. TRYO creates a large library of 3D brand models, with over 500 items at launch (including products from Cartier, Gucci, Adidas, New Era, to name a few). TRYO is a one-stop shopping experience where users can virtually try on shoes, watches, hats and glasses, with new brands and products added weekly. TRYO was developed by QReal, a cutting-edge creator of world-class 3D and Augmented Reality experiences for platforms such as Snapchat, Instagram, and the Metaverse. QReal is a subsidiary of The Glimpse Group. With QReal’s advanced augmented reality technology, TRYO allows users to experience fashion accessories such as hats, glasses, shoes or watches before they buy.

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While online sales accounted for $1.050 billion of total sales in the U.S. last year, about $218 billion of online purchases were returned because it’s hard for shoppers to really know what an item will fit or look like without it for the to try first. This is about to change with TRYO.

Now users have the tools at their fingertips to make better choices when shopping.

Customers do not need to wait in anticipation for the product they purchased to arrive, only to discover that the color is off or the item does not match the web photos. A study by Snap shows that 66% of shoppers who use augmented reality technology are less likely to return items. In the same study, 80% of respondents said they feel more confident in their purchases when using augmented reality tools. Coupled with Google’s announcement that they are evolving search and shopping to become more visual by prioritizing 3D models, TRYO is the engine that will drive the next evolution of online shopping.

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The adoption of 3D product models has been slowed by large upfront costs to produce high-quality models. TRYO’s library of ultra-realistic brand items will significantly lower costs for any brand or retailer looking to adopt 3D on a product display page or offer virtual trials. QReal partnered with Wanna Fashion for their watch and shoe try-on capabilities, and developed their own try-on tech for hats and sunglasses on Apple’s ARKit. TRYO is trying to elevate 3D fashion. “Not only do we want to change the future of shopping and make it more fun and easy for consumers,” says Mike Cadoux, Co-Founder, TRYO, “we want to show brands how easy it could be to virtually try-on experience and their own websites. It may seem like a daunting task, but we can do it. TRYO shows it can be done.”

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Eye it. Try it. Buy it. TRIO.

Download TRYO in the App Store or view the 3D models in the digital showroom at

For all press inquiries please email QReal GM, Mike Cadoux [email protected]

SOURCE: The history of The Glimpse Group, Inc.

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